WXII-TV

WXII-TV (channel 12) is a television station licensed to Winston-Salem, North Carolina, United States, serving the Piedmont Triad region as an affiliate of NBC.

It is the third-oldest surviving television station in North Carolina, behind Charlotte's WBTV and channel 12's rival in the Greensboro market, WFMY-TV.

By this time, the Federal Communications Commission (FCC) was giving serious thought to barring common ownership of newspapers and broadcast outlets.

At the time of the call letter change, the station ran a promotional ad parodying the death of Julius Caesar to amplify the Roman numeral theme.

[6] On July 9, 2012, Hearst Television became involved in a carriage dispute with Time Warner Cable, resulting in WXII being pulled from the provider's Piedmont Triad systems and being temporarily replaced with Nexstar Broadcasting Group-owned WBRE-TV from Wilkes-Barre, Pennsylvania;[7] Time Warner opted for such a distant signal like WBRE, as it did not have the rights to carry any NBC affiliate closer in proximity.

[8] The substitution of WBRE in place of WXII lasted until July 19, 2012, when Hearst and Time Warner reached a new carriage agreement.

Long a distant runner-up to WFMY-TV, channel 12's newscast ratings began to increase following a series of severe weather events in the late 1980s and early 1990s.

On February 12, 2010, after the opening ceremony of the Winter Olympics, WXII began broadcasting its local newscasts in 16:9 widescreen standard definition, becoming the third station to do so after WGHP and WFMY.

As part of the renewal, Hearst also signed agreements to add the network as digital subchannels of WXII-TV and four other stations in Sacramento, Baltimore, Boston, and Oklahoma City.

[20] WXII-TV ended regular programming on its analog signal, over VHF channel 12, on June 12, 2009, as part of the FCC-mandated transition to digital television for full-power stations.

As part of the SAFER Act, WXII kept its analog signal on the air until July 12 to inform viewers of the digital television transition through a loop of public service announcements from the National Association of Broadcasters.