2003–04 Oklahoma State Cowboys basketball team

After six more consecutive wins, OSU lost in a blowout in its conference game against Bob Knight's Texas Tech Red Raiders in Lubbock.

The Cowboys then won 11 straight conference games before falling in double overtime to Missouri.

Oklahoma State won the regular season conference championship, finishing with a record of 14–2.

Until 2018–19, it was the last time a team other than the Kansas Jayhawks won the Big 12 regular-season championship outright.

Note: Flags indicate national team eligibility at FIBA sanctioned events.