[1] Like other young women's magazines in Japan an an frequently features articles on fashion, cosmetics and relationships.

[15] However, instead of focusing on gossip, an an and another women's magazine Non-no provide their readers with self-help materials.

[16] In addition, since its inception an an has been instrumental in changing attitudes of young Japanese women as well as in reinforcing new and subversive identities.

[4] Its April 1989 cover read "Become Beautiful through Sex" (sekkusu de kirei ni naru).

[15] In the mid-1990s the target audience of an an was stated to be women aged between 19 and 27 years old who were mostly unmarried, office workers and university students.