Brendan Pereira

Brendan Conan Pereira (23 November 1928 – 21 July 2024), also known as BCP, was an Indian advertising Creative Director.

In London, he joined Rapier Design, then Baron Moss, where he was later appointed art director.

[1] In 1960, he joined Aiyars Advertising, Bombay to work on the Beechams account they had just acquired.

In 1992, he supported the formation of Nova Advertising Palace with executives from Clarion and had a long association with this agency as Consultant, Managing Director and shareholder.

Pereira was President[2] of Communication Arts Guild (CAG), Mumbai from 1976–1993, and was Inducted to their Hall of Fame in 1993.

On 12 January 2014, he received a lifetime achievement award by the Cathedral of the Holy Name Archdiocese, Mumbai.