The company continued with acquisitions in 2007 with the purchase of Cannon, Danskin, Artful Dodger, and Rocawear brands.

On October 27, 2009, Iconix paid $109 million for a 51% stake in urban fashion brand Eckō Unltd.

[3] On June 3, 2010, Iconix and Charles M. Schulz Creative Associates jointly acquired all assets related to the Peanuts comic strip from its longtime owner, United Media, using the property to form a new company, Peanuts Worldwide, which is 80% owned by Iconix and 20% owned by Schulz Associates.

[12] In 2015, several top executives, including founder Neil Cole, resigned following a statement that Iconix was under investigation by the Securities and Exchange Commission.

The COO, Seth Horowitz, pleaded guilty to the charges, and Iconix agreed to pay a $5.5 million penalty.

The sale was closed on June 30, 2017, giving DHX rights to the Strawberry Shortcake franchise, and more prominently, the 80% majority stake of Peanuts Worldwide.

[25] After investigations in 2003, Neil Cole and Candie's reached an agreement to settle charges of fraudulent accounting practices brought against it by the Securities and Exchange Commission.