The meme consists of a picture of a Shiba Inu dog, accompanied by multicolored text in Comic Sans font in the foreground.
The Shiba Inu had a notable presence in popular culture in late 2013, including a cryptocurrency based on Doge, the Dogecoin, launching in December of that year.
[8] However, the use of the intentionally misspelled word "Doge" dates back to June 2005, when it was mentioned in an episode of Homestar Runner's puppet series.
[9] The use of the word began to grow in popularity after it was used on Reddit in October 2010 in a post of a corgi titled "LMBO LOOK @ THIS FUKKEN DOGE.
"[2][8] Another Shiba Inu featured in the meme is Suki, a female belonging to photographer Jonathan Fleming from San Francisco.
Cheems is based on an image of a dog named Balltze, from Hong Kong; he was adopted at the age of one and was nine years old in 2020.
[9] In Poland the meme is known as "pieseł" ([piɛsɛw]), derived from the Polish word "pies", which means dog in English.
[21] By early 2014, Doge's popularity was sustained by Internet communities on social media, accompanied by the rapid growth and acceptance of Dogecoin.
In April 2014, Doge experienced a second major media resurgence due to revelations of the Dogecoin community's intent to sponsor Josh Wise in NASCAR and place a picture of the Shiba Inu on his vehicle.
[24] Media outlets have embraced the meme while reporting on the cryptocurrency and the car, with titles featuring phrases such as "so wow" and "very vroom".
[25][26] A report on The Daily Dot in December 2016 found that Doge's popularity peaked in 2014 and then fell due to "overexposure and co-option by advertisers and mainstream 'normies'", but remained stable since then and returned to Tumblr's top 10 shared memes of the year in 2016.
In addition to posting pro-Ukraine memes, or ones mocking Russian war effort and strategy and "shitposting", the group also raises funds for the Ukrainian military and other pro-Ukrainian causes.
Her owner, Atsuko Sato, announced the news on her social media, stating that Kabosu died peacefully while being caressed.
Sato shared a heartfelt message, expressing her gratitude for the time she had with Kabosu and the joy she brought to people's lives through the "Doge" meme.
[43][44] Between April 3 and 7, 2023,[45] Elon Musk replaced Twitter's bird logo with an image of Doge for website users.
[49] In the 2015 video game The Legend of Zelda: Tri Force Heroes, a reference to the meme can be found in the North American version only.
[60] Evan McMurry of ABC News and Stacey Ritzen of The Daily Dot both ranked Doge as the number-one meme of the 2010s.
[68] On November 12, 2024, president-elect Donald Trump announced that Elon Musk would lead the new administration's Department of Government Efficiency (DOGE), in reference to the internet meme and its namesake cryptocurrency.