Hollywood was a Brazilian brand of cigarette, owned and manufactured by Souza Cruz, a subsidiary of British American Tobacco.

In 1931, he announced the launch of Hollywood cigarettes, which gradually became famous for using a slogan, namely, "success".

The "young" practicing various kinds of sports, who were the characters in the TV advertisements, were responsible for the brand's success by associating it with the idea of adventure.

[2] TV sponsorship for Hollywood, as well as various other brands, ended once the Brazilian parliament voted to repeal cigarette advertisements on public television.

[3] During the 1977 Formula One season, the March F1 Team was sponsored by Hollywood cigarettes.