[4] The Sweet Afton brand was launched by Carroll's in 1919 to celebrate the link between Dundalk and the national poet of Scotland, Robert Burns.

Burns' eldest sister, Agnes, lived in Dundalk from 1817 until her death in 1834 and was buried in the cemetery of St. Nicholas's Church in the town.

Carroll's thought that the brand would only be successful in Scotland if the carton simply had an image of Burns, or Scottish name on the packet, so the people of Dundalk were canvassed and the name Sweet Afton was chosen.

However Major, our other Irish brand with similar tobacco will still be widely available for purchase" was written on a sticker that was put on the last line of packs, before it went out of production.

The cigarette is also referenced in the 2021 Beatles documentary Get Back in episode 3 during the rooftop concert when Debbie, the Apple receptionist, offers one to Jimmy, the doorman.