Ideogram is a freemium text-to-image model developed by Ideogram, Inc. using deep learning methodologies to generate digital images from natural language descriptions known as prompts.

[1][2] Ideogram was founded in 2022 by Mohammad Norouzi, William Chan, Chitwan Saharia, and Jonathan Ho to develop a better text-to-image model.

[3] It was first released with its 0.1 model on August 22, 2023,[4] after receiving $16.5 million in seed funding, which itself was led by Andreessen Horowitz and Index Ventures.

[5][6] In February 2024, Ideogram raised $80 million after its 1.0 model release in the same year.

This model has several styles such as realistic, design, 3D, and anime and better capability in generating text.