[5][6] Of Tunisian, French, Caribbean, and Jewish descent, Fall was born and raised as an only child in Los Angeles, California.
[3] Fall worked for the entertainment and special event venue, Avalon Hollywood, serving as its promotions manager.
[10][11] His second pop-up bar, Golden Box, inspired by the 1980s Manhattan night club scene, and nightclubs such as Studio 54 and The Limelight, opened in the former LA Writers Room.
[17][18] Nighthawk's "Spiked Cereal Milk" has been featured in Chowhound's "5 Unexpected Cocktails to Drink Right Now in Los Angeles.
"[19] Later in 2016, Fall collaborated with chef Alvin Cailan of Eggslut to open walk-up burger stand Easy's in Chinatown, LA.
Fall Group's creative decisions as well as branding and marketing while Costa headed the company's finance and operations.
[24][25] The New York City-inspired core concept included a street-front liquor store with a secret password required speakeasy deli in the rear of the establishment.
Fall Group partnered with United Talent Agency to open rock-and-roll-themed pizzeria named Paperboy Pizza in the Gallery Food Hall in Santa Monica, California.
Fall Group and its existing restaurant brands, Nighthawk Breakfast Bar, Nighthawk: A.M., Tinfoil: Liquor & Grocery, Paperboy Pizza, and Easy's, as well as then-upcoming and now-opened restaurant brands, Italian-themed Chapter, and Jukebox, to be located within Chapter in Waco, Texas.
[33] Reflecting Fall's heritage, Mixtape's menu features elements of Tunisian, Caribbean, Jewish, and French cuisine.
[33] The restaurant exhibits various visual art contributions from artists such as Quincy Jones, Jaden Smith, Vic Mensa, Brandon Boyd of Incubus, Tokimonsta, and Serj Tankian, as well as custom weekend brunch playlists compiled by Robin Thicke.
[39] In 2021, Fall partnered with Grammy-winning artist, Miguel, to executive produce his first series, Beats for Breakfast, which airs on Facebook Watch.
[23] In 2021, Fall founded his own media company, jfall, through which he produced and currently operates his Dinner Party podcast.
[45] In 2021, Fall also appeared on the cover of Sand Magazine and served as Guest Editor for the edition, which focused on mental health and comfort food.