Kinder (Italian: Kinder Cioccolato) is a chocolate bar produced by Italian multinational confectionery company Ferrero.

In Alba, Italy, in 1968, Michele Ferrero,[3] proposed to market a product that was palatable to children (with chocolate) and at the same time reassuring to mothers (with milk), thus the slogan "+ milk (latte) - cocoa (cacao)" shown on the package.

The word "Kinder", used as a universal brand, is German for "children".

The product gained commercial success, and was later sold in other European countries.

[4] The face of a child is depicted (first by Günter Euringer, then by Matteo Farneti) on the right side of Kinder Chocolate bar packages to suggest to buyers the idea of a product for children.