Because MiMo styling was not just a response to international architectural movements but also to client demands, themes of glamour, fun, and material excess were added to otherwise stark, minimalist, and efficient styles of the era.
The style can be most observed today in Middle and Upper Miami Beach along Collins Avenue, as well as along the Biscayne Boulevard corridor starting from around Midtown, through the Design District and into the Upper Eastside.
Popularity of the term is credited to Miami Beach resident Randall C. Robinson and interior designer Teri D'Amico.
To some degree, Miami developed the style through the work of younger architects immediately after the war; they were more closely aligned with media promotions and sensationalism than older architects of the era.
The region successfully transposed its extravagant resort styling to a national audience easily captivated by the area’s relative exoticism.