The founders of MissMalini, Malini Agarwal, Nowshad Rizwanullah, and Mike Melli, joined as co-founders of Good Creator Co with Sachin Bhatia, Rahul Singh, Nishant Radia, Nikhil Kumar, Subrat Kar, and Ajay Mishra.

The calendar featured 12 content creators and influencers from various fields, including Ranveer Allahbadia, Faye D'Souza, Be YouNick, Malini Agarwal, Sushant Divgikar, Pooja Dhingra, CarryMinati, Masoom Minawalla, Mr Faisu, Mrunal Panchal, Melvin Louis, and Prajakta Koli.

The guest list included Naiyya Saggi, Aahana Kumra, Sherry Shroff, Preeta Sukhtankar, Anusha Dandekar, Radhika Karle, Sunila Duggal, Shereen Love Bug, Shruti Tejwani, and more.

The second episode, hosted by Malini Agarwal at All Saints Mumbai on 15 January, featured special guest actor Aparshakti Khurana.

[5] The platform has over 4 million unique monthly visitors and has tied up with online fashion brands, including Koovs, Myntra, Exclusively.in, and Limeroad.