is a brand of tampon, originally developed in Germany in 1950 and manufactured by Carl Hahn GmbH.
[1] The idea for a tampon which could be inserted without a separate applicator was initiated in 1947 by the German auto engineer Carl Hahn and the lawyer Heinz Mittag.
Hahn and Mittag approached Karl Julius Anselmino, director of the Landesfrauenklinik women's hospital in Wuppertal for advice on its design and development.
He told them that the job required a woman and recommended the young gynecologist Judith Esser.
tampons to the American market with an $8 million advertising campaign on television and radio.