POM Wonderful LLC v. Coca-Cola Co., 573 U.S. 102 (2014), was a United States Supreme Court case that held that a statutory private right of action under the Lanham Act is not precluded by regulatory provisions of the Food, Drug, and Cosmetic Act.

[3] In addition, Congress amended it in order to provide for preemption of certain State laws dealing with product misbranding.

The front label of its package carried the words "pomegranate blueberry" in capital letters, below which the phrase "flavored blend of 5 juices" appeared in much smaller type, followed in still smaller type by "from concentrate with added ingredients and other natural flavors" (presented over two lines).

POM brought suit under the Lanham Act in the United States District Court for the Central District of California, alleging that the name, label, marketing, and advertising of Coca-Cola's juice blend misled consumers as to its actual content, thereby causing POM to lose sales.

[16] On March 18, 2016, POM made its closing arguments, and the case went to the jury with POM claiming losses of $10 million per year from 2007 to 2014 (totaling more than $77 million) caused by Coca-Cola's Minute Maid pomegranate and blueberry juice drink misleading labeling and advertising.