[1]In 1967, the enclosed, "revolutionary"[8] University Mall opened one block south of Park Plaza Shopping Center.

For about 20 years, Park Plaza struggled as University Mall established itself as the more desirable shopping location in Little Rock.

The University Mall went through two renovations, including adding an additional story to the structure, reaching a size of 535,000 square feet (49,700 m2).

[10] The proposed mall was to be located in West Little Rock and was the focus of controversy and litigation, as it was predicted cause economic decline to Midtown.

[10][9] Plans for Summit Mall collapsed in 2004 amid a zoning battle and the prospect of a city referendum on the deal.

The owners of the mall at the time, CBL Properties, claimed they did not earn enough income to afford the required payments.

Deutsche operated the mall under the LLC The Woodmount Company and marketed Park Plaza as "the premier shopping center in Little Rock.