Sing It Again offered people listening at home opportunities to win prizes by identifying a person, place, or thing from clues contained in original lyrics written for a popular song.
[5] In the show's second year, the merchandise minimum was changed to $25,000, and an added feature enabled a listener to win $25,000 in cash if he or she could correctly answer a question about the "phantom".
[4] On June 25, 1949, a contestant won $27,000 in merchandise by identifying Gertrude Ederle and $25,000 in cash by coming within 30 minutes of telling how long it took her to swim across the English Channel.
[8] Soloists included Judy Lynn,[9] Eugenie Baird,[4] Patti Clayton, Alan Dale, and Bob Howard, with additional singing by the Riddlers quintet.
Bernie Hanighen, Bill Stein, Albert Stillman, Hy Zaret,[2] and Elsie Simmons wrote original lyrics for the songs.
CBS addressed that topic with an announcement that said, in part, "while Sing It Again will feature generous cash prizes for members of the audience, primary emphasis will be on musical entertainment and on providing a chuckle through the amusing riddle lyrics.
"[22] A review of the May 29, 1948, episode in Billboard complimented the program's "slick professional production" and described the performers' talents as "some good and some adequate".