It is owned by Alpha Media and it airs a top 40 (CHR) format branded as "Live 93.5" Its studios are on Pineview Road in Columbia, off U.S. Route 378.

WARQ is licensed by the Federal Communications Commission (FCC) to broadcast with an effective radiated power (ERP) of 2,800 watts.

The station played quarter hour sweeps of mostly soft instrumental cover versions of adult hits, along with Broadway and Hollywood show tunes.

WCEZ adopted the moniker "Lite 93.5" and began carrying a satellite-delivered music service supplied by Westwood One known as "Format 41."

The group of owners, which included Olympia Networks' Steve Bunyard and broadcast veteran Rick Dames, organized and operated the stations under the Clayton Radio name.

The station was experiencing financial difficulties as well as a ratings battle with two other ACs in the market, WTCB and WSCQ (now known as WXBT).

When the move was completed, a brief stunt was done on April Fools' Day when WARQ dropped Album Rock for Hip hop as "93 Jamz" for about an hour.

This lasted until 2004, when the "Rock 93.5" moniker was reclaimed after Inner City Broadcasting bought WARQ and its sister stations.

From 2000 to 2003, WARQ hosted the Fallout concerts at Finlay Park, featuring popular bands of the time including Incubus and Our Lady Peace.

In 2012, Fallout had Mississippi's Saving Abel, Charlotte's Paper Tongues, and Columbia's Weaving the Fate (Villanova).

On March 21, 2014, after playing "Say Goodbye" by Theory of a Deadman, WARQ began stunting with a loop directing listeners to co-owned rock station WMFX.

WARQ added an HD3 subchannel, airing Christian Radio programming, from the Worship & Word Network.

That station had played adult album alternative rock on the AM frequency, while it fed an FM translator at 94.9 MHz.