[1] The company's name was taken from one of NYC's oldest skate crews, Soul Artists of Zoo York.
The company established itself as the major firm in the East Coast due to the adding of graffiti and hip-hop culture to their designs.
[3] In 2019, the founding partners returned to Zoo York as creative directors with the purposes of bringing strategic, design, and marketing insight to the brand.
In 2007, Zoo York's team appeared on Thrasher Magazine's cross country skateboarding contest, "King of the Road.
"[7] Brandon Westgate, Burton Smith, Harold Hunter, Ricky Oyola, Danny Supa, Quim Cardona, Chaz Ortiz, Hamilton Harris, Jamie Story, Zered Bassett, Justin Pierce, among others.