Cocoa Krispies

[citation needed] The cereal is known as Choco Krispis in Mexico, the Dominican Republic, El Salvador, Costa Rica, Honduras, Colombia, Guatemala, Panama, Venezuela, Ecuador, Peru, Bolivia, Brazil, Chile, Paraguay, Uruguay, Argentina, Portugal, Spain, Germany, Austria, and Switzerland.

It was introduced in the United Kingdom as Coco Pops in 1963, and is also known by that name in the Netherlands, Denmark, Saudi Arabia, Nigeria, Bulgaria, Ghana, Malta, New Zealand, Republic of Ireland, Finland, Italy, Greece, Sweden, Belgium, South Africa, Kenya, Uganda, Ukraine, Botswana, Hong Kong, Lebanon, Australia, Turkey and Republic of Korea and as Choco Pops in France.

[4] The advertising campaign for the poll featured Screaming Lord Sutch as the returning officer in a town hall election setting.

Later in the 1960s, Sweep (a dog hand puppet from the popular children's television programme The Sooty Show) became the mascot for Coco Pops.

Coco's friends are Shortie Giraffe, Alan Anteater, Heftie Hippo, Ozmelda Ostrich, Kylie Kangaroo, and Rocky Raccoon, while Crafty Croc and the gorillas are his arch enemies.

[citation needed] In July 2014, in Mexico, due to concerns about the sugary and caloric contents of the cereal and the relation kids made with the friendly mascot, Melvin the elephant had a physical transformation from a traditional elephant body to an athletic body, resembling a strong teenager while keeping the head of the mascot.

The cereal also had a recipe transformation to add more vitamins and minerals, in order to focus the product into a "health is fun" type of communication.

Due to declining sales and inconsistent design Kellogg's with the agency Interbrand Mexico redesigned the character again on 2019 on his anniversary.

[8] In June 2020, following the murder of George Floyd and as Black Lives Matter demonstrations were taking place around the world, former UK Member of Parliament Fiona Onasanya criticized Kellogg's use of a monkey on the box of brown, chocolate-flavoured Coco Pops whereas Rice Krispies featured Snap, Crackle and Pop, three white characters.

[9] Kellogg's was previously criticised over racially insensitive imagery in 2017 when author Saladin Ahmed noticed that a Corn Pops cereal box's only dark-skinned character was a janitor cleaning the floor.

According to Kelly Brownell, director of the Rudd Center for Food Policy and Obesity at Yale University, compared to all claims on cereal boxes, "this one belongs in the hall of fame.

[citation needed] In February 2022, Kellogg's released a 'mystery' favor of Coco Pops, and ran a contest with a $10,000 AUD prize for guessing the flavor.