[10] He registered his first YouTube channel, TheOfficialLoganPaul, on October 18, 2013, where he started posting regularly following the closure of the Vine app.

[14][15] He has also explored other avenues; he released his debut single "2016" in 2016, and fought English media personality KSI in a white-collar boxing match in 2018.

[29][30] By the time Paul began attending college, his YouTube channel had attained a modest following via the platform Vine.

[31] He majored in industrial engineering at Ohio University before dropping out in 2014 to pursue a career as a full-time social media entertainer in Los Angeles,[25][32] moving into an apartment complex in the city with other Vine stars.

[31] In 2015 he was ranked as the 10th most influential figure on Vine, with his six-second videos earning him hundreds of thousands of dollars in advertising revenue.

Flobots frontman Jamie Laurie lambasted Paul for both the "sexist" lyrical content of the song and for unauthorized use of the sample, calling him the face of "douchebag entitlement".

[44] He was also criticized for other misbehavior he was captured taking part in during the trip, including climbing onto a moving forklift truck at the Tsukiji fish market, removing his clothing on a crowded street and then proceeding to fight with one of his traveling companions, and throwing a giant Poké Ball at passing citizens, including an officer of the Tokyo Metropolitan Police Department.

[45] Several petitions were posted to Change.org urging YouTube to delete Paul's channel in light of the controversy, the largest of which received more than 720,000 signatures as of February 9, 2018.

[46] As a result of the backlash, Paul removed the video from his YouTube channel, following up with a written apology on Twitter on January 1, 2018.

The following day, on January 2, a subsequent video apology was released to YouTube in which Paul admitted to making "a severe and continuous lapse in [his] judgement" and described his behavior as a "coping mechanism", asking his fans to stop defending his actions in the process.

[47][48][49] On January 9, YouTube issued a statement via Twitter condemning Paul's video: "It's taken us a long time to respond, but we've been listening to everything you've been saying.

We know that the actions of one creator can affect the entire community, so we'll have more to share soon on steps we're taking to ensure a video like this is never circulated again.

[56] In response to the controversy, Paul hired Mike Majlak, a former marketing manager at furniture company LoveSac, to "make sure that no bad things happen" and work with Logan to help improve his reputation.

[68] Logan Paul was sued by Planeless Pictures in December 2020 for the aforementioned 2017 incident in Aokigahara, when he posted a video including a recently deceased suicide victim.

Planeless Pictures accused him of posting the video in order to escape a movie deal he had with them where he would star in, write, and produce their film Airplane Mode.

He was unmasked after his second appearance where one of his clues was a foreshadowing of his boxing match against Floyd Mayweather Jr.[70] In September 2021, Paul released an NFT-based game called CryptoZoo,[71] which was mocked for using stock images and was poorly received.

[80] Paul was criticized in January 2023 when his former pet pig, named "Pearl", was found abandoned by The Gentle Barn Sanctuary in California, USA.

[86] On September 4, 2019, it was announced that Paul would be making his professional boxing debut in a rematch against KSI, which would be broadcast exclusively on DAZN in the United States.

[87] At the UK press conference for the rematch, Paul again stirred controversy as he accused KSI of having five abortions, before remarking, "Five babies dead.

"[93] The bout consisted of constant clinching initiated by Paul and went the full distance to the sound of boos from the crowd, with no winner being announced.

[99][100] Danis repeatedly shared pictures of Paul's fiancée Nina Agdal with other men and sometimes partially or fully nude during the build-up to the fight, and he was served with a lawsuit as a result.

Several members of security entered the ring and a brawl broke out, resulting in Danis being disqualified and Paul was declared the winner.

Paul was unsuccessful in defeating Reigns, despite interference from his Impaulsive entourage and his brother Jake, marking his first loss in WWE in what was only his third match.

During the match, Paul had an encounter with Ricochet that led to both men leaping off the top rope from both sides of the ring, and colliding with each other mid-air.

Paul then made his first appearance since Night 1 of WrestleMania 39 on the June 19, 2023, episode of Raw, where he announced that he had been added to the men's Money in the Bank ladder match, which took place at the namesake event.

[121] On October 14, 2023, after defeating Dillon Danis in a boxing match at MF & DAZN: X Series 10 – The Prime Card, Paul called out United States Champion Rey Mysterio.

[124] Paul made his first appearance as champion on the December 1 episode of SmackDown, where he announced a tournament to determine his first challenger at the Royal Rumble, which was won by Kevin Owens.

[127] On Night 2 of WrestleMania XL, Paul successfully defended the United States Championship against Randy Orton and Kevin Owens in a triple threat match[128] after an assist by IShowSpeed.

[131] At the event on May 25, Paul failed to win the title from Rhodes after interference from special guest ring announcer Ibrahim Al Hajjaj.

He then had an on and off relationship with actress Chloe Bennet, with whom he was photographed making out in Hawaii on a break from filming their movie, Valley Girl, in July 2017.