[2] The soda has a sweet, fruity flavor that somewhat resembles its main ingredient, lemon verbena (not to be confused with lemongrass, both of which can be known as hierbaluisa in Spanish).
He had experimented with various mixtures, other ingredients and levels of carbonation, until finally he came up with this combination of thirteen special plant-derived flavors.
Since that year, however, the market share for Inca Kola has increased due to some fast food chains including it in their menus.
Bembos, a Peruvian fast-food chain, switched from serving Coca-Cola to Inca Kola in 1995.
The company, looking for outside help, turned to the Coca-Cola Co., which acquired half of Inca Kola Perú and one-fifth of Corporación José R. Lindley S.A. for an undisclosed sum believed to have been about $200 million.
[13] To date, Ecuador and the United States (mostly New York and the rest of the Northeast) are two of the countries where Inca Kola is bottled by the Coca-Cola Company.
They complained that the price of Inca Kola concentrate had increased sixfold since the merger with Coca-Cola.
As a result, in early 2005 Corporación José R. Lindley S.A. purchased two-thirds of Embotelladora Latinoamericana for $215 million.