The firm provides services to all television and radio partners, including A2Z, ALLTV, TV5, and GMA Network, among others.
As of 2015, Kantar Media employs a nationwide panel of 2,610 urban and rural households, with a respondent base of 7,000 individuals representing one hundred percent (100%) of the total Philippine TV viewing population.
This integration provides faster access to information and combines data from time blocks, programs, and advertisements into a single analysis to serve leading local and regional broadcast networks, advertising agencies, and media planners.
[3] Kantar Media became the official radio survey partner of the Radio Research Council (RRC) and Kapisanan ng mga Brodkaster ng Pilipinas (KBP) in December 2014, covering 53 cities in the Philippines.
[4] Originally, due to the COVID-19 pandemic and the broadcast stoppage of its main partner ABS-CBN due to the non-renewal of its congressional franchise on July 10, 2020, Kantar Media announced that it would end its television ratings service by the end of 2020.