In 1960, Wander bought the rights to Poppycock, a snack consisting of caramelized popcorn and nuts, from Harold Vair, a Detroit candy shop owner.
[3] In February 1992, Sandoz-Wander announced intentions to sell their Lincoln Snacks division due to a decline in net sales.
On August 31, 1992, Lincoln Snacks was acquired by Noel Group, Inc., a public buyout firm.
[4] That same year, Lincoln Foods had an initial public offering of 2.15 million shares and began trading under "SNAX" on the NASDAQ stock exchange.
On July 17, 1995, Lincoln Snacks granted Planters Company, a unit of Nabisco, Inc., the exclusive distribution of Fiddle Faddle and Screaming Yellow Zonkers products.
[2] The "original" Poppycock is a "premium priced" product[4] and contains popcorn, almonds and pecans covered in a candy/caramel glaze.
Screaming Yellow Zonkers was introduced in 1969[2] as a nut-free alternative to existing caramelized popcorn products.