"Mi Chico Latino" received mixed reviews from music critics, who noted it was a contribution to the Latin pop phenom at the time, while others criticised Halliwell's Spanish pronunciation.
"Mi Chico Latino"'s accompanying music video was directed by Doug Nichol and filmed on the island of Sardinia.
[1] "Mi Chico Latino" is a Latin pop song that moves at a moderate tempo of 104 beats per minute.
[2][3] At the beginning of the song, Halliwell chants the spoken word line "¿Dónde está el hombre con fuego en la sangre?"
[3] According to biographer David Sinclair in his book Spice Girls Revisited: How The Spice Girls Reinvented Pop, Halliwell continued to explore the Riviera-pop theme of her former group's song, "Viva Forever", whilst "murmuring sweet nothings in a peculiar brand of estuary Spanish while castanets and timbales clattered alongside a cod-flamenco guitar".
Jon Perks, whilst reviewing Schizophonic for Sunday Mercury, gave a positive review, stating, "Okay, so it sounds like a hybrid of La Vida Loca and Madonna's La Isla Bonita, but with a swimming-costumed Geri on the cover and a summery tune, it's a winning combination".
[9] Jonathan O'Brien from Hot Press magazine was negative, stating that "Mi Chico Latino" was "a dreadful pastiche of Madonna's 'La Isla Bonita'".
[10] For Russell Baillie from The New Zealand Herald, Halliwell spends time on the album "flashing her eyelashes at [menfolk], especially if they're foreign", calling the song "glutinous".
[11] According to Rolling Stone, "Mi Chico Latino" was her "impeccably timed contribution to the Latin-pop phenom, complete with awkwardly pronounced Spanglish".
[4] It spent fifteen weeks in the charts,[16] and went on to sell over 400,000 copies in the UK and was certified gold by the British Phonographic Industry (BPI).
[20] In Australia, "Mi Chico Latino" was released on 23 August 1999 and debuted at its peak of number 43 on the ARIA Singles Chart on the issue dated 5 September 1999.
[21][22] In the United States, the song was serviced to contemporary hit radio on 21 September 1999 and peaked at number 19 on Billboard's Dance Club Play chart.
[23][24] The accompanying music video for "Mi Chico Latino" was directed by Doug Nichol and filmed in Sardinia from 5–8 July 1999.
[27] On 8 July 2001, whist promoting her second album Scream If You Wanna Go Faster, she performed the song again on Party in the Park.