[1] It originated in France by Volvic in 1966 and was initially distributed under the name 'Pulse', until flagging sales led to a rebrand and its current name 'Oasis' being introduced.

[citation needed] Advertising campaigns for Oasis target adults and promote the drink as an alternative to water.

The drink was promoted in a TV advertising campaign in Britain with the well-known entertainer and actor Mike Reid, who at the time was at the height of his fame as Frank Butcher in EastEnders.

[2] A follow-up campaign depicted Rubberduckzilla, a giant rubber duck who invades a Japanese city, destroying anything with water in its sight.

In April 2014, it was announced on many news websites that Coca-Cola UK will be entering the "on the go" squash market with their new Oasis Mighty Drops.