The brand is owned by JDE Peet's in most of the world and Kraft Heinz in North America.

First introduced in France in 2004, Tassimo is now also available in Andorra, Austria, Czech Republic, Denmark, Germany, Greece, Ireland, the Netherlands, Norway, Spain, Sweden, Switzerland, Poland, Portugal, Romania, Russia and the United Kingdom.

At the same time, Kraft announced double-digit growth for the second quarter in a row for its Tassimo coffee T-Disc sales.

The Tassimo system utilizes proprietary non-reusable plastic beverage pods, called T-Discs, which are produced and distributed by JDE Peet's.

Tassimo T-Discs are currently offered under brands owned by JDE Peet's or Kraft Foods, including Gevalia, Maxwell House, Mastro Lorenzo, Nabob, Carte Noire, Jacobs, and Suchard.

[6] While varying in price, colour, availability of filter/display they are functionally equivalent in that each maker will produce the same beverage from the same t-disc.