WRYU (1470 kHz) is a commercial AM radio station licensed to West Bend, Wisconsin, and covering Milwaukee's northern suburbs.
The radio studios and offices are on South Main Street in West Bend.
WRYU carries the syndicated program John Tesh - Intelligence for Your Life.
WBKV aired a full service format featuring local news, talk and middle of the road (MOR) popular music.
In addition to covering local high school sports – football, basketball, and baseball – WBKV was also an affiliate of the Wisconsin Badgers Radio Network.
On June 25, 2014, Bliss Communications announced that it would sell WBKV and WBWI-FM, along with sister stations WRJN and WEZY in Racine.
On February 7, 2015, WBKV changed its format to classic hits and oldies, branded as "Kool Variety 1470".