As the name implies, the gum is flavored with the spearmint plant.

The spear/arrow has been a constant in the brand's advertising, as has been the mint leaf motif.

At the end of 2022 the manufacturer Mars, which has been producing Wrigley's Spearmint since 2008, stopped its production in Germany.

[3] The stated reasons were "declining developments" and the associated poor sales figures.

[3] According to Mars customer service, the chewing gum range now only contains dragées, with no gum sticks.