Impulse provided a storefront that supports localized currencies, territory restrictions and a process for refunds.

Game developers could make API calls and query information from the Impulse community infrastructure using Impulse::Reactor, a software library which provides DRM/copy protection, achievements, accounts, friends lists, chat, multiplayer lobbies, and cloud storage.

GOO is GameStop's client-free DRM solution which allows neutrality between competing digital stores.

[8] Stardock attracted criticism[citation needed] in September 2009 when its desktop organizer Fences 0.99 was bundled with Impulse (requiring Internet Explorer 7 and Microsoft .NET) without notification on the product description or download page.

While Steam is the largest and most well-known digital distribution platform since its launch in 2002, it was only in 2004 that ecommerce was added.

[3] GameStop president Tony Bartel said these acquisitions would "provide a customer-friendly and publisher-friendly way" to deliver "gaming in many locations and on many devices.

[9] However, as of Feb 2019, no support content related to Impulse, the GameStop App, the PC platform is available through this portal.