The product remained unavailable in the United States until 2006 (the US, PepsiCo's home market, and the largest consumer of carbonated soft drinks), where one of its principal ingredients had not yet been approved by the Food and Drug Administration.

In early-2005, Pepsi Max Twist (with added lemon-lime flavour) joined the UK and Australian product line.

Pepsi Max was introduced to South Korea, Bulgaria, and the Philippines in 2006, as well as being reintroduced into Argentina in the spring of 2006 after being phased out after its launch in 1994.

As well as this, Pepsi Max was introduced into Brazil, Egypt, Jordan, Lebanon, Turkey and the United Arab Emirates during early 2007.

The brand's blue and red globe trademark became a series of "smiles", with the central white band arcing at different angles depending on the product.

[citation needed] In 2013, Pepsi Max collaborated with English magician Steven Frayne, also known as Dynamo, as part of their 'Live for Now' campaign which was launched the previous year.

As part of a launch event, Dynamo was seen in London hanging from the side of a number 543 double-decker bus on its journey along Millbank, past the Houses of Parliament and across Westminster Bridge, while hundreds of passers by watched.

[6] In 2017, the drink was reintroduced in Belarus, the Czech Republic, Greece, Hungary, India, Slovakia, Slovenia and Ukraine as Pepsi Black.

[citation needed] As of 2017 it is available as Pepsi Max in Albania, Australia, Austria, Belgium, Bosnia and Herzegovina, China, Croatia, Denmark, Estonia, Finland, France, Germany, Italy, Iceland, Ireland, Liechtenstein, Luxembourg, Macedonia, Moldova, Montenegro, the Netherlands, New Zealand, Norway, the Philippines, Poland, Portugal, Romania, Russia, Serbia, Spain, Sweden, Switzerland, Thailand, Turkey, the United Kingdom and Venezuela.

[citation needed] RomaniaNorwayFinlandIcelandGermanyRussia RomaniaRussiaTaiwanUnited Arab Emirates NorwayTurkeyUnited Kingdom RomaniaSerbiaSwedenAustralia In early 2005, the North American drink Pepsi ONE was revised, with Splenda brand sucralose replacing the aspartame ingredient.

Now regarded as a precursor to Pepsi Edge, it was sweetened with a combination of aspartame and high fructose corn syrup.