TenderCrisp

The TenderCrisp is a chicken sandwich sold by international fast-food restaurant chain Burger King and its Australian franchisee, Hungry Jack's.

[6] The TenderCrisp sandwich consists of a breaded, deep-fried chicken fillet, mayonnaise, lettuce and tomato on a brioche bun.

The commercial was the first in a series of ads for the sandwich utilizing a line of viral marketing promotions by Crispin Porter + Bogusky for Burger King.

The spot featured recording artist Darius Rucker (of Hootie and the Blowfish) singing a jingle to a tune reminiscent of "The Big Rock Candy Mountains".

The Chicken can be seen cavorting with some of the female dancers, including Vida Guerra, Brooke Burke and the Dallas Cowboys Cheerleaders.