Tracker is a chewy cereal bar manufactured by Mars, Incorporated,[1] which has been sold in the UK and Ireland since the 1980s.
[2] The same product is sold in other parts of Europe under the manufacturers' Balisto brand.
[3] Trackers come in seven flavours: Crunchy Peanut, Chocolate Chip, White Chocolate Chip, Roasted Nut, Raisin, Burst of Berries and Tangy Lemon.
[citation needed] Of these varieties, the first two are sold under the Balisto brand in Switzerland,[citation needed] while three varieties are reportedly "certified" by the producer as kosher.
[5] As of 2002, Mars' Tracker brand reportedly had an 11% market of the UK cereal bar market, behind Kellogg's Nutri-Grain and Special K products.