Dutch Lady Malaysia is currently a subsidiary of FrieslandCampina, which was formed in December 2008 as a result of the merger between FrieslandFoods and Campina.
[1] The company started as Pacific Milk Industries (Malaya) Sdn Bhd on 28 May 1963 where it was commissioned to produce sweetened condensed milk in its factory in Petaling Jaya, becoming FrieslandFoods’ first production facility outside the Netherlands.
Prior to the expansion, many of its products began to be distributed to surrounding countries in Asia and Oceania.
In 2011, Dutch Lady Malaysia was reported as the market share leader in the growing up milk segment – with the Dutch Lady brand holding 40% of national market share.
[6] Despite a slowdown in the Malaysian dairy industry, Dutch Lady Malaysia was reported to be on track to achieve its RM1 billion sales target for 2013.