V is an energy drink brand produced by Frucor Suntory, a New Zealand–based beverage manufacturer.

The product's success, a market share over 60% in New Zealand[1][needs update] and 42% in Australia,[2] makes it the most popular brand of energy drink in both countries.

[3] Frucor says V energy drinks are not intended for children, and they are not recommended for pregnant women or people sensitive to caffeine.

[11] V Pure is a flavour alternative released in 2016 coming from six Natural Ingredients; apple juice, sparkling water, lemon juice, Guarana seed extract, caffeine from green coffee beans and natural V flavour.

[13][14] In 2020, this flavour was brought back as a permanent edition and rebranded to 'V Raspberry Lemonade'.